8th Annual WMMB Expo Registration –
Resources to Grow Your Business!

If you're making or marketing Wisconsin cheese and other dairy products, you can't afford to miss the WMMB Expo, where you'll get a close-up look at the many WMMB programs to help you grow your business. Why attend? Here are some of the highlights:

New morning breakout sessions offered to help you customize your Expo day to match your needs and interests:

  • Retail Programs: How Wisconsin Cheese promotions are set up and how you can participate
  • Cheese Technology and Safety: Cheese out of refrigeration study results, update on FSMA and environmental monitoring programs
  • Foodservice and Cheese Education: How WMMB promotes Wisconsin Cheese in Foodservice and how WMMB educates foodservice and retail accounts about ways to use Wisconsin Cheese
  • Market Research: Learn about variety, form and size opportunities for Wisconsin Identified cheeses, ideas for creating recipes to help market your products and trends in the marketplace to stimulate new product ideas

Learn how through the use of advertising, publicity and social media WMMB is expanding consumer engagement and re-positioning consumer perceptions of Wisconsin cheese in the marketplace.

Meet one-on-one with WMMB's regional marketing managers to discuss program opportunities with retail and foodservice accounts

Learn how WMMB can provide support for your labeling, in-store demos, coupons, trade shows and advertising activities

Pick the Expo date and location that works best for you:

Tuesday, November 12
Wausau, Grand Lodge
Wednesday, November 13
Green Bay, Tundra Lodge
Thursday, November 14
Madison, Crowne Plaza
Grand Lodge
805 Creske Ave.
Rothschild, WI
Tundra Lodge Resort
865 Lombardi Ave.
Green Bay, WI
Crowne Plaza
4402 E. Washington Ave.
Madison, WI


Expo Schedule

8:30-9:30 a.m. Registration
9:30-10:00 a.m. WMMB Communications: Advertising, PR and Social Media
10:15 a.m.-10:45 p.m. Breakout Sessions — select one of the following:
A. Retail Programs
B. Cheese Technology and Safety
11:00 a.m.-11:30 p.m. Breakout Sessions — select one of the following:
A. Foodservice and Cheese Education Programs
B. Market Research Results
11:30 p.m.-12:00 p.m. Buffet Luncheon
12:15 p.m.-3:00 p.m. Expo


Register online below by Friday, November 1, 2013.

For questions, please contact Cathy Hart at chart@wmmb.org, Katie Currier at kcurrier@wmmb.org or Matt Mathison at mmathison@wmmb.org or call 800.373.9662.

(Please submit a new registration form for each attendee)
First Name:*
Last Name:*
Job Title:*
Organization Name:*
Street Address:*
Zip Code:*  
I plan to attend the following:
 (Registrations remaining: 129)
 (Registrations remaining: 82)
 (Registrations remaining: 71)

For the first morning session, would you prefer to attend the
"Retail Programs" or "Cheese Technology and Safety" session?

For the second morning session, would you prefer to attend the
"Foodservice and Cheese Education Programs" or "Market Research Results" session?


Please hit the submit button only once! There may be a short delay. A screen will appear to confirm your registration was received.