The Wisconsin Milk Marketing Board (WMMB) has a comprehensive array of promotional resources, programs and merchandising tools that touch every link in the state and national food marketing chain. We work with Wisconsin companies and national grocery and foodservice operators and distributors to ensure that the more than 600 varieties, types and styles of Wisconsin cheese are available and promoted in all major U.S. markets.

WMMB's communications, advertising and public relations activities showcase the products, people and expertise that set Wisconsin apart from the rest of the U.S. dairy industry. Cheese education materials, promotional seminars and Wisconsin industry tours help food distributors, brokers, chefs and food writers experience the taste, versatility and marketability of our cheeses.