Funded by Wisconsin's dairy farm families, the Wisconsin Milk Marketing Board (WMMB) works to maintain and build markets for Wisconsin-produced milk and dairy products nationwide, educate consumers about the quality and nutritional importance of milk and dairy products, and showcase the vital economic contribution that dairy makes to our communities and our state.



Wisconsin Dairy News

Watch our weekly dairy news segments which appear during local news broadcasts across Wisconsin.


What's Happening at WMMB?

  • August Wisconsin Dairy News

    Jul 30, 2015

    Dairy Education Center - Airs week of August 3rd
    A capital campaign for improvements to the milking parlor and the addition of a Dairy Education Center at the Wisconsin State Fair is underway. Find out how these improvements will offer a broader look at our state's number one agriculture industry.

    Dinner Train - Airs week of August 10th
    It's a moving museum that combines the thrill of train travel with a savory meal and the lovely scenery found in the southeastern part of the state. We're exploring Wisconsin's last electric railroad line that's serving up a bit of history and nostalgia with a hot meal.

    Dairy Grazing Apprenticeship - Airs week of August 17th
    A dairy grazing apprenticeship program that started in Wisconsin in 2010 has steadily seen growth and has now received national accreditation. We meet up with an apprentice who's learning from a Master Dairy Grazier.

    Acid Whey - Airs week of August 24th
    Over the past decade, consumer demand for high-protein Greek yogurt has created a challenge for disposing of the highly acidic whey that's left over after processing. See how scientists at the Wisconsin Center for Dairy Research in Madison have been working on a few solutions.

    Moo-Sa-Bee Cheese - Airs week of August 31st
    We can't control getting older, but we can control how we do it! We're focusing on a Wisconsin woman who set a goal to get her cheesemaker's license by her 60th birthday and now has a successful new business.

    Watch this week's Wisconsin Dairy News
  • New website celebrates Wisconsin's signature cheese curds

    Jul 16, 2015 just received a facelift allowing the fun loving curds to have center stage.  The site covers all things curds, from the cheese curd making process to Curds 101, covering topics ranging from why curds squeak against your teeth when you bite into them to the ranging colors of curds.  Looking for ways to enjoy curds besides by the handful? The site also includes a variety of recipes to satisfy your taste buds.   

    The new website also allows Wisconsinites to find their favorite cheese curds with information about where to visit a creamery or stop by a retail shop for the freshest, squeakiest curds. If you’re craving the deep-fried variety, find a restaurant that’s serving authentic fried curds near you too.  For consumers not in Wisconsin, there is even an online ordering system for fresh Wisconsin cheese curds shipped right to their door.

  • June Wisconsin Dairy News

    Jun 30, 2015

    Ice Cream Flights -Airs week of July 6th
    You may have heard of cheese flights, or beer flights, but how about ice cream flights? We’re highlighting two local ice cream shops that are offering consumers a chance to try more than one flavor, or share with a friend.

    Valley Springs B&B -Airs week of July 13th
    If you want to experience what life is like on a working dairy farm while also enjoying beautiful rural scenery, a new Bed & Breakfast in Reedsburg, Wisconsin, is a great spot for your next road trip. We visit Valley Springs Farm Bed & Breakfast.

    Curd Fest - Airs week of July 20th
    For the third year in a row, Mallards Stadium in Madison, Wisconsin, is being invaded by a flock of vendors. Get ready for Curd Fest 2015 and enjoy some of the best fresh and fried cheese curds from around the state.

    Main Grain Bakery - Airs week of July 27th
    There’s something about fresh baked sweets and breads, and when you add fresh local ingredients into the mix, it’s a recipe for great taste! We’ll see how local ingredients make the difference at The Main Grain Bakery in Stevens Point, Wisconsin.

    Watch this week's Wisconsin Dairy News